{"id":9931,"date":"2015-12-14T14:27:10","date_gmt":"2015-12-14T14:27:10","guid":{"rendered":"http:\/\/spacestudiosmanchester.co.uk\/?p=9931"},"modified":"2015-12-18T10:36:08","modified_gmt":"2015-12-18T10:36:08","slug":"bectu-maximising-online-presence-developing-strategy","status":"publish","type":"post","link":"https:\/\/spacestudiosmanchester.co.uk\/bectu-maximising-online-presence-developing-strategy\/","title":{"rendered":"BECTU: Maximising Your Online Presence and Developing a Strategy"},"content":{"rendered":"<p><strong>BECTU Northern Training<\/strong><br \/>\n<strong>&#8216;Maximising Your Online Presence and Developing a Strategy&#8217;<\/strong><\/p>\n<p>Wednesday, 20 January 2016 from 13:00 to 16:00 (GMT)<br \/>\nThe Space Project<br \/>\nManchester, United Kingdom<\/p>\n<p>On January 20th 2016 The Space Project will host\u00a0BECTU Northern Training&#8217;s\u00a0&#8216;Maximising Your Online Presence and Developing a Strategy&#8217; workshop.<\/p>\n<p><a href=\"https:\/\/www.eventbrite.co.uk\/e\/maximising-your-online-presence-and-developing-a-strategy-tickets-19908784711\" target=\"_blank\"><strong>Click here<\/strong><\/a> to register or see below for further details.<\/p>\n<p>Please contact <a title=\"BECTU workshop at The Space Project\" href=\"mailto:asurtees@bectu.org.uk\" target=\"_blank\"><strong>Alison Surtees<\/strong><\/a> at <a href=\"https:\/\/www.bectu.org.uk\/home\" target=\"_blank\"><strong>BECTU<\/strong><\/a> if you have any questions.<\/p>\n<p>There are estimated to be 5.4million businesses in the UK, with over 99.3% of these being small companies, freelancers and solopreneurs. Many people credit this boom in small business growth on technology and the opportunities it presents, but with so many online and using Social Media it can be tough to stand out from the crowd. This workshop looks at why a strong online presence is essential for business success and the many opportunities social media, mobile and location based services present to small businesses and freelancers.<\/p>\n<p>We will examine how connecting the online and offline world lead to better customer engagement, and how developing a good online strategy can boost your online marketing without breaking the bank. This workshop will share the simple tips and tricks that will help you reach new audiences and find new customers, we will also look at how you can make yourself easier to find. By examining the most popular platforms you will see that using the many free tools they offer can easily give you the competitive edge, perfect for those starting their online journey.<\/p>\n<p><em>By the end of the course you will know:<\/em><\/p>\n<p>\u2022 How to set-up and optimise your social media pages<br \/>\n\u2022 How to connect with existing customers<br \/>\n\u2022 How to make yourself easier to find<br \/>\n\u2022 How to use social media as a prospecting tool<br \/>\n\u2022 How to use free and low-cost tools to make social media simple<\/p>\n<p>The course will be delivered by Liz Hardwick of DigiEnable, who has many years of experience in supporting digital skills development for freelancers. The course is intended as an introduction to get up and running with online content and social\/mobile media. A more in depth course for writing content for the web is planned for later in the new year.<\/p>\n<p><a href=\"https:\/\/www.eventbrite.co.uk\/e\/maximising-your-online-presence-and-developing-a-strategy-tickets-19908784711\" target=\"_blank\"><strong>Click here<\/strong><\/a> to register<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BECTU Northern Training &#8216;Maximising Your Online Presence and Developing a Strategy&#8217; Wednesday, 20 January 2016 from 13:00 to 16:00 (GMT) The Space Project Manchester, United Kingdom On January 20th 2016 The Space Project will host\u00a0BECTU Northern Training&#8217;s\u00a0&#8216;Maximising Your Online Presence<a class=\"read-more\" href=\"https:\/\/spacestudiosmanchester.co.uk\/bectu-maximising-online-presence-developing-strategy\/\">Read more&#8230;<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[9],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BECTU: Maximising Your Online Presence and Developing a Strategy - Space Studios Manchester<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/spacestudiosmanchester.co.uk\/bectu-maximising-online-presence-developing-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BECTU: Maximising Your Online Presence and Developing a Strategy - Space Studios Manchester\" \/>\n<meta property=\"og:description\" content=\"BECTU Northern Training &#8216;Maximising Your Online Presence and Developing a Strategy&#8217; Wednesday, 20 January 2016 from 13:00 to 16:00 (GMT) The Space Project Manchester, United Kingdom On January 20th 2016 The Space Project will host\u00a0BECTU Northern Training&#8217;s\u00a0&#8216;Maximising Your Online PresenceRead more...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/spacestudiosmanchester.co.uk\/bectu-maximising-online-presence-developing-strategy\/\" \/>\n<meta property=\"og:site_name\" content=\"Space Studios Manchester\" \/>\n<meta property=\"article:published_time\" content=\"2015-12-14T14:27:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2015-12-18T10:36:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/spacestudiosmanchester.co.uk\/assets\/Space-Email-Signature.png\" \/>\n\t<meta property=\"og:image:width\" content=\"130\" \/>\n\t<meta property=\"og:image:height\" content=\"130\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Tom Clarke\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tom Clarke\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/spacestudiosmanchester.co.uk\/#website\",\"url\":\"https:\/\/spacestudiosmanchester.co.uk\/\",\"name\":\"Space Studios Manchester\",\"description\":\"Space Studios Manchester is the new purpose built TV production stage complex for the North of England.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/spacestudiosmanchester.co.uk\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/spacestudiosmanchester.co.uk\/bectu-maximising-online-presence-developing-strategy\/\",\"url\":\"https:\/\/spacestudiosmanchester.co.uk\/bectu-maximising-online-presence-developing-strategy\/\",\"name\":\"BECTU: Maximising Your Online Presence and Developing a Strategy - Space Studios Manchester\",\"isPartOf\":{\"@id\":\"https:\/\/spacestudiosmanchester.co.uk\/#website\"},\"datePublished\":\"2015-12-14T14:27:10+00:00\",\"dateModified\":\"2015-12-18T10:36:08+00:00\",\"author\":{\"@id\":\"https:\/\/spacestudiosmanchester.co.uk\/#\/schema\/person\/01b843f65d33c2f65762a76bb021ff07\"},\"breadcrumb\":{\"@id\":\"https:\/\/spacestudiosmanchester.co.uk\/bectu-maximising-online-presence-developing-strategy\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/spacestudiosmanchester.co.uk\/bectu-maximising-online-presence-developing-strategy\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/spacestudiosmanchester.co.uk\/bectu-maximising-online-presence-developing-strategy\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/spacestudiosmanchester.co.uk\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"BECTU: Maximising Your Online Presence and Developing a Strategy\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/spacestudiosmanchester.co.uk\/#\/schema\/person\/01b843f65d33c2f65762a76bb021ff07\",\"name\":\"Tom Clarke\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/spacestudiosmanchester.co.uk\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/1e8c462e9167037d143f74e860eea7cc?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/1e8c462e9167037d143f74e860eea7cc?s=96&d=mm&r=g\",\"caption\":\"Tom Clarke\"},\"url\":\"https:\/\/spacestudiosmanchester.co.uk\/author\/tom\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"BECTU: Maximising Your Online Presence and Developing a Strategy - Space Studios Manchester","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/spacestudiosmanchester.co.uk\/bectu-maximising-online-presence-developing-strategy\/","og_locale":"en_US","og_type":"article","og_title":"BECTU: Maximising Your Online Presence and Developing a Strategy - Space Studios Manchester","og_description":"BECTU Northern Training &#8216;Maximising Your Online Presence and Developing a Strategy&#8217; 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